> ## Documentation Index
> Fetch the complete documentation index at: https://docs.lantern.is/llms.txt
> Use this file to discover all available pages before exploring further.

# Overview

> Learn how to set up and manage your loyalty program

Welcome to the Loyalty Program documentation! Here you'll find everything you need to know about setting up and managing your loyalty program with Lantern.

A loyalty program is a great way to increase customer retention and reward your most valuable customers. Lantern's loyalty features are flexible and powerful, allowing you to build a program that perfectly fits your brand.

## Guides

<CardGroup>
  <Card title="Account Signup and Opt-In" href="/help/loyalty/account-signup-and-opt-in">
    Learn how customers join the loyalty program.
  </Card>

  <Card title="Post-Order Emails (New Accounts)" href="/help/loyalty/post-order-emails-new-accounts">
    Set up automated Klaviyo emails for new Customer Accounts.
  </Card>

  <Card title="Post-Order Emails (Legacy Accounts)" href="/help/loyalty/post-order-emails-legacy-accounts">
    Configure Klaviyo flows for Classic Customer Accounts.
  </Card>
</CardGroup>

## Key Features

* **Flexible Rewards**: Offer points, discounts, free products, and more.
* **VIP Tiers**: Create tiers to reward your best customers with exclusive perks.
* **Automated Points Earning**: Award points for purchases, account creation, and other actions.
* **Customer Portal**: A dedicated space for customers to track their points, rewards, and tier status.

## Best Practices

1. Keep your program simple and easy to understand.
2. Offer rewards that are valuable and attainable for your customers.
3. Promote your loyalty program across your marketing channels.
4. Use loyalty data to personalize the customer experience.

## Need Help?

If you need assistance with your loyalty program, contact our support team at [support@lantern.is](mailto:support@lantern.is).